Make your blog SEO friendly

Every professional blogger wants to increase his/her blog's traffic. So, visitors is the lifeblood for a blogger.And we know that the main and primary source a blogger wants traffic from is search engine. so, for more traffic we much have better search rank. There are a lot of bloggers whose writes quality contents but they have less traffic as their content's quality.Now I am going to share such a trick by which we can make our default blog template more SEO frindly.



Why Blogger posts fail to get high Rank in Search Engine Results?



The most important part of a web page to get search engine attention is its title tag. According to Google webmaster guidelines title tags of each pages in your website should be unique. As the title tags of your website or blog pages are similar, you are loosing the search engine trust. So it is the duty of each webmaster or blogger to maintain unique title tag for each post. Now lets check how blogger works.

The title tags of every blogger (default) posts look like

Blog title + Post title


So if you have a long attractive title for blog, that will repeat to every blog posts. It is known that only the first 62 characters in title tag are considered by Google and other major search engines. So we are loosing the important places in title tag with a non relevant [blog's] name. So we need to change the title tag structure as shown below.

Post title + Blog title

Now we have the advantage that search engines will see the post title first. To change the blogger title structure we need to edit default blogger template.

1. Log on to Blogger account and click on Layout

2. Click on Edit HTML



In the template code, search for this


<title><data:blog.pageTitle/></title>

Replace that  code with the following code:

<b:if cond='data:blog.pageType == &quot;index&quot;'>
<title><data:blog.title/></title>
<b:else/>
<title><data:blog.pageName/> | <data:blog.title/></title>
</b:if>



4. Save the current template.


Now the title tag will be like

Blog post + Blog name

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